GLENDALE, Calif.–(BUSINESS WIRE)–Starting today, Applebee restaurants across the country have transformed into “lemonade stands,” celebrating Applebee’s annual fundraising campaign with Alex’s Lemonade Stand Foundation (ALSF), a non-profit organization dedicated to funding pediatric cancer research and family support programs. Until August 21, Applebee’s invites its guests to join the fight to end childhood cancer.
Since 2005, Applebee restaurants across the country have collectively raised more than $13.2 million for the ALSF and its mission and are looking to make a bigger impact this year with help from the neighborhood.
Guests can support the cause in a variety of ways, including purchasing a digital lemon in $1 and $5 increments on Applebees.com or Applebee’s mobile app*, donating online when purchasing a gift card at Applebees.com or celebrating National Lemonade Day with Applebee’s!
On National Lemonade Day, August 20, guests can purchase lemonade or fruit-flavored lemonade at a neighborhood Applebee, and 25 cents from each lemonade will be donated to Alex’s Lemonade Stand Foundation. Contact your local restaurant to learn more.
“We are honored to continue our long-standing partnership with Alex’s Lemonade Stand Foundation to help fight childhood cancer,” said John Cywinski, President of Applebee. “Over the past 18 years, together with our restaurant partners and guests, we have raised over $13 million – but we know the fight continues and we hope to raise even more in 2022.”
The Alex’s Lemonade Stand Foundation was established in 2005 to continue the mission of four-year-old Alexandra “Alex” Scott. While fighting his own battle with cancer, Alex set up a lemonade stand in his front yard to raise money for “doctors to find a cure” for all childhood cancers. One in 285 children will be diagnosed with cancer by age 201 yet pediatric cancer research is grossly and systematically underfunded.
“After 18 years, Applebee’s continues to be a loyal partner who has shown tremendous support for our core mission,” said Liz Scott, Alex’s mother and co-executive director of Alex’s Lemonade Stand Foundation. “After all these years, the fight continues and we are thrilled to give Applebee restaurants and customers even more opportunities to help children fight cancer. We are so grateful to be part of a community that comes together to support these families.
For over 40 years, Applebee restaurants have been committed to doing good in the neighborhood®. Local restaurants positively impact the communities around them throughout the year by hosting hundreds of events or fundraisers at their restaurants, whether to help local heroes and military, support children and schools, raise money for local charities that help neighbors, or even to help their team members who might be in need. In addition to these local efforts, over the past 14 years, Applebee’s and its franchisees have thanked veterans and active military members on Veterans Day by serving nearly 11 million free meals. Together, Applebee’s donates millions of dollars and thousands of volunteer hours to Doin’ Good in the Neighborhood each year.
*Participation and activities may vary depending on restaurant location.
As one of the world’s leading casual dining brands, Applebee’s Neighborhood Grill + Bar serves as an American kitchen table, offering diners a lively dining experience that combines simple, mouth-watering American fare with classic drinks and drafts. local. Applebee’s makes it easy for family and friends to communicate with each other, whether in a dining room or the comfort of a living room, Eatin’ Good in the Neighborhood™ is a familiar and affordable escape from the everyday. Applebee Restaurants are owned and operated by entrepreneurs who are dedicated to not only serving great food, but also building the communities we call home. From raising money for local charities to organizing community fundraisers, Applebee is always doing good in the neighborhood.®. Applebee’s franchised and company-operated operations included 1,676 Applebee restaurants in the United States, two U.S. territories and 11 countries outside the United States as of March 31, 2022. This number does not include the two shadow kitchens in ‘Applebee’ (small kitchens without store-front presence, used to fulfill off-site orders) and eight international Applebee ghost kitchens. Applebee’s is franchised by subsidiaries of Dine Brands Global Inc. [NYSE: DIN]which is one of the largest full-service catering companies in the world.
About the Alex’s Lemonade Stand Foundation
Alex’s Lemonade Stand Foundation (ALSF) grew out of the backyard lemonade stand of 4-year-old Alexandra “Alex” Scott, who was battling cancer and wanted to raise money to find cures for all children with cancer. Her spirit and determination inspired others to support her cause, and by the time she died aged 8, she had raised $1 million. Since then, the Foundation that bears his name has grown into a national fundraising movement. Today, the ALSF is one of the top funders of pediatric cancer research in the United States and Canada, raising more than $250 million to date, funding more than 1,000 research projects and providing programs for families affected by childhood cancer. For more information, visit AlexsLemonade.org.
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1 Source: Cancer Facts and Figures 2014, American Cancer Society: http://www.cancer.org/research/cancerfactsstatistics/cancerfactsfigures2014/