Foundation research

Launch of the European Genre Film Foundation (EGFF) in Cannes

The preservation of genre cinema continues to grow and gain momentum around the world. Today in Cannes, the European Genre Film Foundation (EGFF) was launched.

This non-profit organization aims to preserve European genre film titles, taking inspiration from the American Genre Film Archive. As noted in the announcement below, “…EGFF will work with film libraries, archives, rights holders, academics, film festivals and other institutions to preserve an often overlooked part of the ‘history of cinema’.

The work that the EGFF will do is considerable. In addition to catering, “the organization of symposiums, workshops and film screenings” is also part of the plan. They will work with exhibitors, film festivals and alone to bring these films back to the big screen.

The first batch of films EGFF is working on is Joseph W. Sarno’s Swedish erotic drama young toys. Six Suede Poruno films, directed by Nikkatsu (Yes. THAT Nikkatsu) starring Swedish actors. The 1977 film by Calvin Floyd, Victor Frankenstein (Terror of Frankenstein), another Swedish co-production. Arne Mattsson’s fantasy drama, Vaxdockan (The Doll). And the only non-Swedish film in this first batch is Pigalle – Crossing illusions (Pigalle crossroads of illusions)a 1973 French crime thriller, directed by Pierre Chevalier.

Why such a strong Swedish representation in this first round? The EGFF will be headquartered in Stockholm and one of the EGFF board members is Cultpix’s Rickard Gramfors, who is also based in the Swedish capital. Cultpix is ​​an online SVoD service that streams cult and genre films that have fallen into the public domain. Proceeds from Cultpix will help fund EGFF’s efforts.

It’s a long way to go for the EGFF, but we applaud their efforts and look forward to seeing what they discover across Europe.

Launch of the European Genre Film Foundation (EGFF) at the Cannes Film Festival

The Cultpix streaming platform to fund genre film restoration and research projects

The 75th Cannes Film Festival today saw the inauguration of the European Genre Film Foundation. The EGFF is an international non-profit organization created with the aim of restoring and raising awareness of classic genre films in Europe and around the world. Based in Stockholm, Sweden, but with an international board and direction, the EGFF will work with film libraries, archives, rights holders, academics, film festivals and other institutions to preserve a an often overlooked part of film history.

The EGFF builds on the excellent work already done by Martin Scorsese’s Film Foundation and the American Genre Film Archive (AGFA) in the United States. Funding for the EGFF will come from the proceeds of streaming public domain films on the Cultpix SVoD platform and other sources. Launched last year, Cultpix has since established itself as the world’s leading service for cult and classic genre films, with more than two dozen content partners and over 800 films and TV shows, adding another 30-40 titles. each month.

Commenting on the launch, EGFF Chairman and Cultpix co-founder Rickard Gramfors said: “While film institutes and academics increasingly recognize the importance that historical genre films have played in Europe , this is the first time that there has been an international organization dedicated to preserving them for future audiences. Additionally, “genre films have been the launching pad for many famous directors, actors and creators, who have gone on to been celebrated at Cannes; as well as tackling controversial subjects long before they enter mainstream cinema,” said Dr Kate Egan, senior lecturer at Northumbria University and board member of administration of EGFF.

Among the EGFF’s first projects will be an academic study of historical female genre filmmakers in Europe as well as raising funds for a 4K film scanner facility dedicated to the digitization and restoration of genre films and the related material languishing in the archives. The EGFF will also organize symposia, workshops and film screenings, alone or in collaboration with other film festivals and cinema operators. The EGFF will not publish or distribute films itself, but will identify, support and partner with existing rightsholders and libraries, for whom access to material from its archive has not been commercially viable.

The board of directors of the European Genre Film Foundation includes:

Rickard Gramfors, CEO, Cultpix AB/Klubb Super 8 AB (Sweden)

Lisa Petrucci, CEO, Something Weird Video (USA)

Dr Kate Egan, Senior Lecturer, Northumbria University (UK)

Teacher. Mariah Larsson, Institution for Film and Literature, Linné University (Sweden)

Gérald Duchaussoy, Project Manager, International Classic Film Market Lyon, Manager of Cannes Classics (France)

Mikko Aromaa, Director, Night Visions, President, Nordic Genre Invasion (Finland)

Henrik Gouali, Social Sustainability and Collaboration Administrator, SLSO (Sweden)

Other board members will be announced shortly.

Genre films are seen as particularly relevant to Europe’s cinematic heritage, with many territories being the origin points of film categories that have since gone global, including German Expressionism that underpinned black crime dramas, the Italian Giallo thrillers and spaghetti westerns, the British horror hammer, French literary eroticism, etc. While a handful of these films are belatedly recognized by national film libraries, critics and scholars, for each of these films saved and restored, countless others are forgotten and left to deteriorate in dusty boxes, if they are not. already lost forever.

In its next phase, the EGFF will begin consultations with European film archives, public institutions and rightsholders on developing a comprehensive plan and workflow to identify, rescue, digitize and save as much of these films available to the widest possible audience of film lovers and cinephiles. historians. It is the part of European film heritage that never walked the red carpet, but lit up thousands of screens and profoundly influenced the art of filmmaking and audiences of its time.

Upcoming restorations

Upcoming Restorations of Vintage European Genre Films Include Joseph W Sarno’s “Lost Film” young toys (1972) starring Christina Lindberg, where Cultpix discovered a previously unknown 35mm print, which is being restored by AGFA (The American Genre Film Archive); The legendary, but never-before-seen Japanese Nikkatsu, six”Suede Poruno” films, shot in Sweden with Swedish actors 1971-1973; two films with Swedish cult actor Per Oscarsson: Victor Frankenstein (1977) directed by Calvin Floyd, and Vaxdockan (The Doll) (1962) directed by Arne Mattsson – both restored in cooperation with the Swedish Film Institute; and Pigalle – Crossing illusions (Pigalle crossroads of illusions) (1973) directed by Pierre Chevalier (restoration in collaboration with Eurociné). More titles to follow.